Flight Centre Celebrates 20 Years In Canada
This week, the digital edition of the Canadian Travel Press, editor in chief, reported Bob Mowat that it established in Australia for 20 years Flight Centre opened its first travel agency in Canada. It was bold, aggressive and it certainly ruffled a few feathers in the retail travel business here at the time.
In fact, if you ask, Gavin Miller, the newly minted vice president free for Flight Centre Canada, whether the still of the Flight Centre style 20 years he smiles, observing that this style is still there, although it is probably a bit more understated.
“We want to disrupt the market,” said Miller Canadian Travel Press. “We want opportunities to our customers products and services that give you not find anywhere else and can receive it, that means time to create a little discomfort for [the] time of competition.”
But he added: “We have matured as a company and we have matured as a brand and the next 20 years will be a very different 20 years when his first 20 years in Canada.”
The next 20 began in late May, when Flight Centre Canada officially marked the anniversary, but the company has a lot more planned for the coming year.
Miller said: “Although officially we celebrate [d] our anniversary at the end of May there is a festival that throughout the month of June with a big climax on Canada Day, which we thought was pretty symbolic after 20 years continues be in the country. ”
Along with some nifty deals and promotions that will be part of these celebrations, Flight Centre will use the anniversary year to follow in its next 20 years to reveal the new path that she plans.
“During the month of July and on,” Miller said, “We want to speak to the Canadian public and to them the other person that we have now, as we develop our brand in this year, is about more than what. our brand, our customers and the Canadian Travelers different than what she’s seen us historically to offer. ”
Now before anyone jumps to any conclusions made Miller realized that Flight Centre Canada is “never the fact that we give up a lot of a price-competitive business and the brand,” but he wanted to show that the company “is a comprehensive new part our brand, which is what we are calling for this trip by ourselves from a traditional travel agency to a world class travel agency. ”
You must be logged in to reply to this topic.